Taken from an interview on RotaryNews:
Mazda listens and responds, and I think it shows. The '6 is just about exactly the car I'd have built if I were designing a midsize.What of the effect the Internet and enthusiasts had on the design changes made to the RX-8, from the RX-Evolv.
(Charlie) Enthusiasts allowed Mazda to be Mazda. They kept working with the concept, as input came in from the Internet, and focus groups, through the folks in R&D, who used the net to keep tabs on current thought. There was so much of a strong interest in the vehicle from the beginning, we knew we had to get it right.[/b]