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Mazda Launches Special Edition Atenza, MPV & Verisa Models(JA)

Text & Photos edited by Clinton Deacon
Source: Mazda Motor Corporation
12-22-2006

Mazda Motor Corporation today announced the launch of special edition models of the Mazda Atenza, Mazda MPV and Mazda Verisa for the Japanese domestic market. All models come with an exclusive body color and interior design and go on sale nationwide at all Mazda and Mazda Anfini dealers from today. The MPV and Verisa models are also available at all Mazda Autozam dealers. The Mazda Atenza includes a choice of three body types: Sedan, Sport and Sport Wagon.

These special edition models are new additions to the Stylish Tone Series, products with a stylish atmosphere and color scheme. Their addition expands the series from the original and popular Mazda Demio Casual, Demio Sport and Mazda Axela Sport special edition models.

The special edition Atenza Sport and Sport Wagon are both denoted as the '23SS' grade and are based on the 23S Sport model. Each have undergone styling improvements to enhance their sporty appeal and quality, including the use of black and gray seat upholstery and door trim, an exclusive jet black-colored center panel and chrome outer door handles. Additionally, a fully-adjustable power driver's seat, rain sensing wipers and Mazda's autolight system have been added to further elevate comfort levels. The Atenza Sedan 20ES special edition model, based on the premium 20S model with a 2.0-liter engine, boasts the features listed above as well as the exclusive Sparkling Silver Metallic body color, a black wood-grained center panel and 16-inch chrome-finished alloy wheels, which further boost the base model's premium quality and comfort levels.

Main features of the Atenza Sport/Sport Wagon 23SS

Base models

Atenza Sport and Atenza Sport Wagon 23S (2.3-liter DOHC engine/FWD electronically controlled 5-speed AT)

Special equipment

Exclusive seat and door trim

Made from plain black fabric, highlighted with blue weave and stitching

Exclusive center stack panel (black brush lines)

The standard gray brush lines (hairline pattern) have been replaced with black lines, further increasing the quality feel

Exclusive outer door handles (chrome finish)

Eight-way fully-adjustable power driver's seat with memory function

Rain sensing wipers and autolight system

Body colors

There is a choice of four body colors that emphasize the sporty and high-quality feel. Starting with the dark blue Stormy Blue Mica, there are Snowflake White Pearl Mica, Titanium Gray Metallic II and Black Mica.


Main features of the Mazda Atenza 20ES

Base model

Atenza Sedan 20E (2.0-liter DOHC engine, FWD with electronically-controlled 5-speed AT)

Special equipment

Center panel (black wood)

High quality black wood-grained panel (dark gray is standard)

Exclusive 16-inch chrome-finished alloy wheels

Exclusive outer door handles (chrome finish)

Rain sensing wipers and autolight system

Leather shift knob and parking brake covers

In-dash six-disc CD changer (single disc CD player is standard)

Body colors

Sparkling Silver Metallic is available as an exclusive color to enhance the premium feel of this model. Also, from the existing Atenza range, Snowflake White Pearl Mica, Silver Contrail Metallic, Black Mica and Radiant Ebony Mica are available, making a total of five color choices.

Full Story and Photos here
 

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those wheels do look sweet. I would love to see that Black Mica though...
 

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+1 for the wheels. I also like that shiny piano-black paint scheme for the interior plastics. I would love to have something like that on mine!! Hate the matte black - it looks cheap. I would have preferred the silver trim of the older models.
 

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2017 MZ6 GT Jet Black Mica
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those wheels do look sweet. I would love to see that Black Mica though...
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The wheels sort of resemble the Speed6 wheels.. :barf:
 

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The wheels sort of resemble the Speed6 wheels.. :barf:
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NO WAY!
The Speed has that 5+5 look which looks like something a 5-year old came up with.

These are genuine 10-spoke with the 5-spoke's design. TIGHT! Don't mess with a good thing, right?
 
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